About Us

Data Collection

Our primary data collection methods include:

• Executive-Level Interviewing
• Focus Groups
• In-Person Interviewing (CAPI)
• Intercept Interviewing
• Mail Surveys
• Mystery/Secret Shops
• Telephone Interviewing (CATI)
• Web-based Surveys

> See how we do it

Study Types

We design and conduct the following types of studies:

• Advertising Branding and Positioning Testing
• Community Attitude Studies
• Customer Satisfaction Surveys
• Market Feasibility Studies
• New Product/Service Testing
• Public Opinion Polling
• Social and Economic Impact Studies
• On-going Tracking Studies